Want to learn how you can acquire new customers at scale by rewarding your existing customers? Launch a referral marketing program. Referral marketing has become the newest and most efficient acquisition channel for brands today. In fact, 43% of the hottest new start-ups – like AirBnB, Lyft, Rover – have implemented referral programs with rewards. Our latest guide, Referral Marketing Best Practices for 214, outlines the elements of successful referral programs.
With 500 referral programs under our belt, we are the experts when it comes to helping brands grow their businesses through referral marketing. A few best practices from the guide include how to:
Create the best offer
Promote the program
Create a seamless experience for customers
Fight against fraud and manage rewards
Analyze and optimize your referral programs
Referral programs benefit more than just the brand. They truly benefit your customers and their friends, creating a continuous acquisition channel. And, research shows that referred customers have higher lifetime values (LTVs), lower attrition rates, and higher average order values (AOVs).
Download our best practices guide today and become your company hero. Your boss and your customers will thank you for it.