Any Biggest Loser fans out there? I know I am! I watch the show season after season. I look forward to seeing the dramatic changes the contestants make to achieve healthier lives. I also know that the contestants use their BodyMedia on-body monitoring systems to help stay on track and hit their goals. The on-body monitoring systems are high-tech armbands that measure activity. They provide real-time feedback on progress and reinforce accountability and success.
BodyMedia has not only helped the contestants on the Biggest Loser, but also everyday people like you and me. And, those people have told their friends about their successes with BodyMedia. To help its members amplify their stories and tell even more friends, BodyMedia launched a referral marketing program. And just like that, BodyMedia created a new, predictable customer acquisition channel.
Want to learn more? Register for the BodyMedia Creates a Breakout Acquisition Channel via Referral Marketing webinar on September 26th, 2013 at 11am PST. You will hear from BodyMedia’s Director of Marketing, Gwen Smith, and Extole’s VP of Marketing, Chris Duskin, as they discuss BodyMedia’s case study and why referral marketing is a must have for marketers today.