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From the Extole Blog
The Like Land Grab
This week, Facebook shared with the TechCrunch Disrupt audience that over 50 million Likes are generated for brands every day.This has some…
Read More >How to Build – and Leverage – Your Brand’s Social Graph
Today our CEO Brad Klaus spoke on a panel with this title at the Social Media Optimization Conference. What does it mean…
Read More >Extole Selected as Facebook Preferred Developer Consultant
Today, the Facebook Platform announced that it selected Extole as one of its Preferred Developer Consultants. Over 2.5 million websites have integrated…
Read More >How Are You Measuring Social?
Today the market is filled with discussions about how to measure social. Last month our CEO Brad Klaus participated in…
Read More >Microsoft’s Bing Gets Even More Social
We always knew commerce was social. Now the market is catching up. Yesterday, Microsoft announced plans to broaden its use of Facebook…
Read More >You’re Building It…But Will They Come?
Marketers are placing increasing bets on Facebook; in 2011, 70% planned to increase their social media budget by more than…
Read More >Facebook “Send” is So Yesterday
In the past two days Facebook has made two major feature announcements – both posing great opportunities for marketers. From…
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3 Reasons to Use Gift Cards as a Referral Incentive to Improve Customer Loyalty
When it comes to referral incentives, gift cards are one of the most popular. There are three big reasons why brands love giving out gift cards rather than mere codes, and they have nothing to do with the plastic.
Read More >As Social Media Comes of Age, CMOs Are Getting More ROI-Focused.
A study done by Bazaarvoice & The CMO Club this January looked at what metrics CMOs used for social media in 2010,…
Read More >Resources
More On Referral Marketing
Webinar
Refer a friend is about sharing. The most effective sharing happens through email. Knowing what makes the emails that power refer-a-friend…
Learn more >Guide
This powerful study is based on the real-world experience of four Extole customers all of whom switched to Extole’s customer growth platform.
Learn more >Press
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