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Optimizely is the world's leading experience optimization platform, providing A/B testing, personalization, targeting and multichannel optimization for websites and mobile apps. The platform's ease of use and speed of deployment empowers organizations to conceive of and run experiments that help them make better data-inspired decisions. Optimizely meets the diverse needs of more than 7,000 companies looking to deliver connected experiences to their audiences across channels. To date, those companies have created and delivered more than 30 billion optimized visitor experiences.
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Posts about Referral Program Ideas
How to Use Video in Your Referral Program to Drive Advocate Engagement
If content is king, then video is its hype man. Video takes what makes content successful-targeting and relevance-condenses it into a bite-sized format, and gets audiences more excited and primed for action.
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Building Your Multi Channel Marketing Engine: The Value of Referrals
To engage with existing and potential on mobile, email, and social media, use a referral program strategy that ties together the principles of multi channel marketing.
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How to Use Customers’ Personal Networks to Bolster Referral Marketing Strategies
People are more willing to accept referrals from their friends and family compared to just listening to what brands have to say. Brands can leverage this to create more impactful referral programs.
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