Segment helps brands simplify analytics. Collect customer data with one API and send it to hundreds of tools for analytics, marketing, and data warehousing.
With Segment, you can track events in your web and mobile apps using libraries. Segment then normalizes the data and sends it to integrations and warehouses. You can also access the data and tools you need without being blocked by technical implementations or complexities.
Posts about Referral Marketing Concepts
Viral referral programs take more than a standard offer and crafty content. For a program to take off it needs strategic structure and design. Here are some examples of popular programs that do just that.Read More >
Set yourself up to attract easy wins and build an effective growth engine.Read More >
If you’ve been reading this blog series for the last few weeks, you’ve probably been waiting for this one! Yep,…Read More >