Automated, Connected Programs Engage Customers to Generate Your Best Leads
Every salesperson knows that the best leads come from your existing customers. When you use Extole’s lead generation solution, your sales team and existing customers come together to help you find your best prospects. The recommendations from your current customers will be a powerful source of new leads that you can automate and optimize.
Connect to Salesforce
Whether you are B2C or B2B brand, connecting your referral program to Salesforce will eliminate the headaches that occur when it's managed separately from other marketing efforts. Using the Extole Salesforce app, leads are routed efficiently to your sales team, embedded reporting makes analysis familiar, and reward delivery is automated.
Match Your Sales & Conversion Process
Referral programs that focus on lead capture have multiple conversion events such as filling out a lead form, speaking with a salesperson, and then purchasing. To automate the delivery of rewards and measure program performance, Extole’s Lead Generation Solution features an ability to track every part of conversion processes that take multiple steps.
Capture Offline Referrals & Conversions
Because many businesses using referral marketing to capture leads rely on a sales team to nurture and convert those referred prospects, it’s essential that offline referrals gathered by sales can all be tracked. Extole’s Lead Generation Solution features purpose-built APIs to connect with systems that record these events.
See a Lead Gen Program
Our powerful advocacy platform integrates the Lead Generation solution across all devices and channels, A/B tests for optimum program results, and rewards your customers in a multi-step process.
Ready to go? Let us show you how.