Amazon has launched a referral campaign for Prime — speculation is it’s to fend off Google Shopping Express. Of course, Google just launched Inbox and is using referrals for that, too.
Matt Roche Talks State of Referral Marketing
Referral marketing is on the tip of a lot of marketers’ tongues right now. At least, that’s according to Brenda…
[WEBINAR] Rewire Retail Marketing for Revenue
webinar promotion. registration link: http://bit.ly/1nYHGqj
Man Who Hates to Shop Earns Stitch Fix 5 New Customers
Blog post for Chris’ Stitch Fix video
Netflix Learns What it Means to Share
– After watching, pop-up; finding the right time to present the opportunity to share
– Catering to way users use products; they can watch on their own time
– They’re understanding that sharing means giving opportunity to users to give recommendation of something they actually use and like
http://mashable.com/2014/09/02/netflix-adds-facebook-sharing-controls/
Email Marketing: The Dependable Workhorse
Gigaom report storyline
Gated: http://bit.ly/UMZpmX
Non-gated: http://bit.ly/1iOqSjf
Uber, Winning at Promotion
Uber has creative incentives
Content Marketing: Gigaom’s “Show Horse”
explore the content marketing aspect of the gigaom report: http://bit.ly/UMZpmX
Promotion: The Key to Activating Customers, Family and Friends
Article: http://www.inc.com/meg-hirshberg/how-to-turn-friends-and-family-into-effective-brand-ambassadors.html
Link: http://bit.ly/1r4YVoy