RECENT POSTS
Our latest ideas on advocacy and customer engagement
8 Ways to Test Your Customer Referral Program to Help Maintain Effectiveness
Once you launch a customer referral program, don’t let it run indefinitely without any changes. Just like you test ads…
Read More >Refer-a-Friend Marketing Emails to Boost eCommerce Revenue
As an e-commerce company, you want to reach as many people as possible and convert them into customers to generate…
Read More >4 Ways to Boost Loyalty Programs with Refer-a-Friend
Four ways to turn your loyalty program into an advocacy machine that refills the top of your funnel.
Read More >A World Without Advertising
“I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but…
Read More >3 Companies With Standout Growth Marketing Strategies
When it comes to growing your brand, traditional marketing methods just don’t cut it anymore. Many of today’s most successful…
Read More >How HelloFresh’s Marketing Strategy Made Them the Top U.S. Meal Kit
What’s the recipe for a successful meal kit company? Start with a shell of product marketing, add in a slew…
Read More >4 Refer-a-Friend Program Tips to Supercharge Your Brand’s Growth
Digital marketing pioneer Ann Handley said it best: “We’re past the age where if you build it, they will come.…
Read More >Epic List of 70+ Best Referral Programs for 2022
Every business should have a referral program. They’re a low-cost, high-reward way to scale your business quickly using your best…
Read More >How Warby Parker’s Marketing Strategy Fueled Its $6.8 Billion Valuation
Warby Parker went public in 2021, nearly doubling its valuation to $6.8 billion by the close of its first trading…
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