Brooklinen’s tagline as “the Internet’s favorite sheets” rings more true than most taglines. From 2014 to 2019, the Brooklyn-based bed…
4 Ways to Boost Loyalty Programs with Refer-a-Friend
Four ways to turn your loyalty program into an advocacy machine that refills the top of your funnel.
How Discord Built a Loyal Community That Led to Massive Referrals and Growth
Discord is a free voice chat, voice chat, and text app used primarily by gamers, and more recently, by students…
5 Powerful Examples of Travel Marketing Content During COVID-19
The travel industry was hit extremely hard by COVID. International tourist travel dropped 65% in the first half of 2020alone.…
Five Strategic Community Marketing Tips (With Examples)
According to 80% of consumers, the positive experiences a brand offers are just as important as its products and services.…
How Monzo Crowdfunded a Bank Using Relationship Marketing
A year before Monzo—a revolutionary online bank that was going to change the banking industry—launched, only 16% of customers of…
4 Clever Brand Ambassador Programs that Went Beyond SponCon
Sponsored content—or SponCon—was the modern-day marketer’s genius alternative to traditional ads. SponCon mimics native content to look organic so that…
Back to School Marketing 2021: A+ Tips for D2C Retailers
With many schools fully or partially reopening after COVID-19 lockdowns, back-to-school shopping has taken on new significance for students, parents,…
4 FinTech Marketing Strategies: Wise’s Journey to Industry Disruption
Industry disruption is difficult to imagine and even more difficult to achieve, especially in a traditional space like the financial…