With many schools fully or partially reopening after COVID-19 lockdowns, back-to-school shopping has taken on new significance for students, parents,…
4 FinTech Marketing Strategies: Wise’s Journey to Industry Disruption
Industry disruption is difficult to imagine and even more difficult to achieve, especially in a traditional space like the financial…
4 Direct Sales Clothing Companies Thriving Right Now
The retail apocalypse is here. COVID-19 instigated an industry-wide meltdown that has led stalwart fashion giants like J. Crew, Neiman…
9 Bank Referral Programs That Drive Conversions and Increase Loyalty
Referral programs are powerful; after all, 71% of Americans say that they are more inclined to buy something recommended by someone…
6 Examples of Nominate-A-Friend Programs That Connected with Customers
Everyone likes getting gifts, but sometimes giving them can be just as rewarding. That’s what nominate-a-friend programs do: put your…
How Naked Wines Became a Wine Direct Sales King
2020 was an excellent year for drinking at home. With restaurants and bars shut down, wine direct sales shot up…
4 Challenges Behind Marketing Financial Services (and How to Defeat Them)
Use proven psychological tactics to earn consumers’ confidence and turn them into ambassadors for your brand.
Rethinking Acquisition and Loyalty After COVID
During COVID-19, we are seeing a range of business outcomes. Some businesses like food delivery are seeing spikes of up…
How Brooklinen used Direct to Consumer Marketing to Build a Bedding Empire
Brooklinen’s tagline as “the Internet’s favorite sheets” rings more true than you might think. In just five years, the Brooklyn-based…