According to 80% of consumers, the positive experiences a brand offers are just as important as its products and services.…
How Monzo Crowdfunded a Bank Using Relationship Marketing
A year before Monzo—a revolutionary online bank that was going to change the banking industry—launched, only 16% of customers of…
4 Clever Brand Ambassador Programs that Went Beyond SponCon
Sponsored content—or SponCon—was the modern-day marketer’s genius alternative to traditional ads. SponCon mimics native content to look organic so that…
Back to School Marketing 2021: A+ Tips for D2C Retailers
With many schools fully or partially reopening after COVID-19 lockdowns, back-to-school shopping has taken on new significance for students, parents,…
4 FinTech Marketing Strategies: Wise’s Journey to Industry Disruption
Industry disruption is difficult to imagine and even more difficult to achieve, especially in a traditional space like the financial…
4 Direct Sales Clothing Companies Thriving Right Now
The retail apocalypse is here. COVID-19 instigated an industry-wide meltdown that has led stalwart fashion giants like J. Crew, Neiman…
9 Bank Referral Programs That Drive Conversions and Increase Loyalty
Referral programs are powerful; after all, 71% of Americans say that they are more inclined to buy something recommended by someone…
6 Examples of Nominate-A-Friend Programs That Connected with Customers
Everyone likes getting gifts, but sometimes giving them can be just as rewarding. That’s what nominate-a-friend programs do: put your…
How Naked Wines Became a Wine Direct Sales King
2020 was an excellent year for drinking at home. With restaurants and bars shut down, wine direct sales shot up…