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From the Extole Blog
How Warby Parker’s Marketing Strategy Fueled Its $6.8 Billion Valuation
Warby Parker went public in 2021, nearly doubling its valuation to $6.8 billion by the close of its first trading…
Read More >How to Market Online Courses in 2022 and Beyond
We are in the midst of an educational renaissance made possible by rapid changes in technology and society. For nearly…
Read More >Forrester Study on the Impact of Extole
We commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study on the cost savings and business benefits enabled…
Read More >4 Subscription Box Companies That Really Nail Their Brand Ambassador Programs
Your brand ambassadors love you — and it’s not just because you paid them to talk about you. They actually…
Read More >How Birdies Shoes Used Social Media to Fuel Its 200% Growth
Countless people increased their social media time during COVID-19. San Francisco-based shoe brand Birdies used this increase to its advantage,…
Read More >4 Alternatives to NPS to Help You Better Understand Customer Behaviors
Net Promoter Score (NPS) is a simple catch-all metric to measure customer loyalty that asks a customer to rate how…
Read More >10 Referral Marketing Examples to Inspire Your 2022 Strategy
Referral marketing still reigns supreme as the most trusted form of advertising, with consumers 83% more likely to purchase a…
Read More >How Tinder’s Marketing Strategy Led to 3 Billion Swipes in One Day
Dating has taken a major hit since Covid-19 forced people indoors and physically apart. Over half of 18- to 39-year-olds…
Read More >10 Valentine’s Day Marketing Ideas for Social Media Your Audience will Love
Americans can’t resist buying gifts for their loved ones on Valentine’s Day, spending about $27.4 billion in 2020 alone. When…
Read More >Resources
More On Referral Marketing
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Refer a friend is about sharing. The most effective sharing happens through email. Knowing what makes the emails that power refer-a-friend…
Learn more >Guide

Turn your most high-value customers into your most valuable ambassadors. Your current customers can be a powerful customer acquisition engine…
Learn more >Press

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