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eBooks, Guides, and Reports

Encyclopedia of Referral Marketing

Refer a friend is about sharing. The most effective sharing happens through email. Knowing what makes the emails that power refer-a-friend

Give the Gift of Referrals this Year

Refer a friend is about sharing. The most effective sharing happens through email. Knowing what makes the emails that power refer-a-friend

videos

Extole makes finding your top advocates easy

Refer a friend is about sharing. The most effective sharing happens through email. Knowing what makes the emails that power refer-a-friend

guides

Referral Marketing Best Practices for 2014

Refer a friend is about sharing. The most effective sharing happens through email. Knowing what makes the emails that power refer-a-friend

Referral Do’s & Don’ts: The 2016 Hit List

Refer a friend is about sharing. The most effective sharing happens through email. Knowing what makes the emails that power refer-a-friend

Everything Advocacy & Referral Can Do for You in 2017

Refer a friend is about sharing. The most effective sharing happens through email. Knowing what makes the emails that power refer-a-friend

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Blog Articles

A Conversation with Forrester on the Impact of Customer-Led Growth

Extole’s CEO Matt Roche and Forrester’s VP Principal Analyst Mary Pilecki share customer-led growth insights and the impact it has on acquisition and retention programs.

Supercharge Your Growth: How to Use Attentive and Extole to Increase LTV and Reduce CAC

Word-of-mouth has always been a powerful way to grow your business, but these days, it's more critical than ever. Consumers increasingly rely on recommendations from friends and family to make purchas…

Audience Targeting

How Brands Are Using SMS to Strengthen Customer Relationships

As a leader in referral marketing, Extole is always looking for ways to provide the best possible solutions for their clients. That's why Extole has partnered with Attentive, the leader in conversatio…

Audience Targeting

8 Bank Referral Programs That Drive Conversions and Increase Loyalty

Thanks to the convenience of online banking, it's never been easier to find a financial institution that works for your specific needs.It's surprising, then, that the average lifespan of a checking ac…

4 Direct-to-Consumer Clothing Brands Thriving Right Now

There's no denying 2020 completely shook up consumer habits - and forced DTC brands to change the way they market to customers. Even though physical stores have reopened, we still face an economic dow…

4 Tips To Boost Your Financial Services Marketing Strategy

Marketing financial services have become increasingly difficult in this highly digital era. But with the right marketing approach, it’s not impossible.

Trusted by thousands of marketers building personalized Customer Engagement programs across every channel

Success Stories

Policygenius

Upgrading refer-a-friend to match different customer journeys

Brunette the Label

Brunette the label drives growth with a sophisticated influencer program

Purchasing Power

Purchasing power diversifies referral programs and rewards with extole

GO2bank

Go2Bank expands its reach with the refer-a-friend a/b test

RevZilla

RevZilla revs up holiday with their drop-a-hint program – and keeps going!

SkyOne Federal Credit Union

SkyOne member acquisition soars during pandemic peak

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