In this age of constant connectedness, we’ve all seen people buried in their phones texting or composing that next Tweet.…
Why a Loyalty Program With Billions in Cash Isn’t As Cool As it Sounds
Aeromexico values its frequent-flier rewards program at $1 billion. That means its loyalty program has more cash than many actual…
5 Tips to Win with Referral Marketing in Retail
Retailers need referral marketing now more than ever if they want to compete in e-commerce. The reason is that one…
3 Reasons to Get Customers Now with Referral & Introduce Loyalty Later
If you’re a marketing leader in, say, a retail business, you might think that a customer loyalty program is the…
3 Referral Programs that Deliver on Brand Identity
Referral is the most personal kind of marketing because it taps into the word of mouth recommendations people make to each other every day. Here are three ways companies have used referral to advance their unique brands.
Why Referral & Loyalty Go Together Like Peanut Butter & Jelly
Customer loyalty programs began in the late 1700s, when American retailers started giving repeat customers copper coins they could exchange for a small bonus product at their next purchase. That’s loyalty in a nutshell.
Give the Gift of Referrals – Julep Leads the Way
Julep shows the American Marketing Association (AMA) and retailers how to integrate referrals everywhere this holiday season.
Referrals Throughout the Entire Customer Journey [WEBINAR]
The Extole Referral API lets you enhance every stage of the customer journey with referrals. This webinar shows you how, with real-world examples from AAA, Madison Reed & Casper.
6 Reasons Why Referred Customers Are Your Best Customers
The customers you acquire through referrals are your best customers. How do we know? We’ve examined the data from Extole…