COVID-19 Changed Online Consumer Habits. Here’s How to Keep Your New Customers.
In order to keep future consumers engaged, you need to maintain brand flexibility and change initiatives when new online consumer habits arise.
In order to keep future consumers engaged, you need to maintain brand flexibility and change initiatives when new online consumer habits arise.
D2C marketers can still learn a lot from HelloFresh’s rise to glory: the importance of tracking and analytics and the power of influencers both big and small.
How to get the best results from an A/B test and how to choose the right metrics for testing.
Don’t blow up your ecommerce referral program just yet. Experiment with different approaches to find the one that gets you more customer engagement. Depending on what matters to your customers—recognition or deep discounts—adjust your program accordingly.
Customer referral programs and social media go together like mac ‘n’ cheese but success isn’t guaranteed. These best practices help ensure that your customer referral program is optimized for social media.
Look at some examples of brands that have been able to transition from boxy storefronts to modernized, digital models, and what steps they took to get there.
The e-learning market, which includes everything from specialized skill training to guitar tutorials, will reach a staggering global value of $325 billion by 2025. To
Just when you thought you figured out social media, everything changed again. Consumers—especially millennials—are showing a clear preference for private messaging as opposed to mass
Data is the key to refining any marketing channel. Referral is no different. Stats for which advocates refer the most, how long it takes them