Referrals have been around for longer than we realize. It is in our human nature to refer friends, family…even people we may not be close with…to a brand, product, service, or something we just love.
So how do you stand out from the crowd and turn them into a genuine acquisition channel?
With a refer-a-friend program. And a truly effective program calls for a referral API.
Referral marketing reaches new people, motivates them to refer you, and creates higher-value customers, but for it to be truly effective you need to make sure it’s promoted everywhere. Companies like Advance Auto Parts are delighting advocates and welcoming even more customers with the Extole Referral API. They’re making referrals and advocacy a part of their customer culture and it’s working!
Join Advance Auto Parts and Extole on Wednesday, August 26, 2015, at 10 a.m. Pacific for the eTail webinar, The Next Generation of Referrals: Everyone, Everywhere.
• Learn how to weave referrals throughout the entire customer journey
• See real-life API use cases
• Go deep into the Advance Auto Parts program
• Find out how Extole supports you
• Jen Gray, Director of Marketing at Extole
• Heath Bradbury, Manager of Digital Marketing & Innovation at Advance Auto Parts