Blog
Ideas and guidance for referral, loyalty, and offer programs.

Extole Teams Up with Mastercard Loyalty
In an era where building brand loyalty and reducing customer acquisition costs are paramount, Extole, a leader in customer-led growth, is teaming up with Mastercard Loyalty…
Advocacy
A Conversation with Forrester on the Impact of Customer-Led Growth
Extole’s CEO Matt Roche and Forrester’s VP Principal Analyst Mary Pilecki share customer-led growth insights and the impact it has on acquisition and retention programs.
Advocacy
Supercharge Your Growth: How to Use Attentive and Extole to Increase LTV and Reduce CAC
Word-of-mouth has always been a powerful way to grow your business, but these days, it's more critical than ever. Consumers increasingly rely on recommendations from friends and family to make purchas…
AdvocacyAudience TargetingCustomer AcquisitionCustomer LoyaltyRefer-a-Friend ExamplesReferral Program Ideas
How Brands Are Using SMS to Strengthen Customer Relationships
As a leader in referral marketing, Extole is always looking for ways to provide the best possible solutions for their clients. That's why Extole has partnered with Attentive, the leader in conversatio…
Audience TargetingCustomer AcquisitionCustomer LoyaltyRefer-a-Friend ExamplesReferral Program Ideas
4 Direct-to-Consumer Clothing Brands Thriving Right Now
There's no denying 2020 completely shook up consumer habits - and forced DTC brands to change the way they market to customers. Even though physical stores have reopened, we still face an economic dow…
AdvocacyAudience TargetingConsumer PsychologyCustomer AcquisitionCustomer LoyaltyReferral Marketing ConceptsReferral Program Ideas
4 Tips To Boost Your Financial Services Marketing Strategy
Marketing financial services have become increasingly difficult in this highly digital era. But with the right marketing approach, it’s not impossible.
AdvocacyConsumer PsychologyCustomer AcquisitionCustomer LoyaltyRefer-a-Friend ExamplesReferral Marketing ConceptsReferral Program Ideas
Hipcamp Increased Travel App Bookings 500% with Influencer Marketing
Today's American traveler isn't looking for an all-inclusive experience or a five-star resort. They're looking for a great campsite.About one in five Americans went camping in 2021, and 8.3 million of…
AdvocacyAudience TargetingConsumer PsychologyCustomer Acquisition
Referrals Cards: The Best Kept Secret for Great Word-of-Mouth
Consumer needs are constantly changing, but one thing remains clear: your customers make major purchasing decisions based on recommendations from the people they trust.That's where referral cards come…
Referral Marketing ConceptsReferral Program Ideas
Extole Recognized as Best & Brightest Company to Work For
We are thrilled to share that Extole has been selected as one of the Bay Area's Best and Brightest Companies to Work For® in 2022!The Best and Brightest Companies to Work For® competition honors organ…
Extole News