See How It's Done, Then Put It In Action
Turn excited customers into more, high-value new customers. Casper uses referral marketing as a major channel in customer acquisition. Hear…
Turn the Page On Your Referral Program
A personal referral is a powerful force. Before referred customers reach your homepage, app, or store, they already feel a connection to your brand.
Referral programs help brands achieve two important goals: customer acquisition and brand loyalty.
Get better customers. A personal referral is powerful because customers who are referred feel a connection, a level of trust…
The best designed refer-a-friend programs. Refer-a-friend programs are a powerful way to bring in new customers who spend more. That’s…
The best mobile refer-a-friend programs. Wherever your customers go, your brand goes too. That’s the beauty of mobile: it provides…
The latest research on why referrals are a must. Referral marketing is a must-have acquisition channel for today’s marketer. Packed…
Real-world referral marketing examples. Referral marketing is the next channel for bringing new customers to your brand. Its success rests…
The best designed refer-a-friend programs. Retailers today are trying to stay ahead of the competition and find new ways to…
Reliable ways to acquire referral customers. Customer acquisition is every marketer’s #1 priority, but finding reliable ways to acquire more customers…
Win Your Customer's Affection
Maximize Customer Acquisition with Refer-a-Friend Programs. The best method in today’s world to acquire, activate, and retain customers has become…Learn more >
Drive Top Revenue with your Top Advocates. Check out Extole’s webinar to learn the importance of advocates, how to entice…Learn more >
Everything you Need to Know to Optimize the Referral Channel. For marketers, the battle for acquisition and retention is never-ending.…Learn more >
Build the Next Generation of Refer-a-Friend. Learn how to build the next generation of refer-a-friend. Watch our webinar with eTail,…Learn more >
Learn how Referral Marketing Creates Scalable Acquisition and Revenue. Watch Extole’s webinar with Internet Retailer, Nomad, and Aberdeen Group to…Learn more >
Incentivize, Track, Manage, and Scale Referrals for Real Acquisition. Successful marketers are using referral marketing, alongside SEO and SEM, to…Learn more >
Empower your Customers with Referral Marketing. Watch Extole’s webinar with Retail TouchPoints to learn how to scale referrals, see where…Learn more >
Tag Management + Referral Marketing = Secret to Customer Acquisition. Tealium and Extole show you how brands are turning their…Learn more >
Understand the True Power Behind Referral Programs. Watch our webinar, The 3 Referral Marketing Tips Every E-Retailer Needs to Know,…Learn more >
The Emerging Phase of Social Performance. Jeremiah Owyang, Partner at Altimeter Group, and Brad Klaus, Extole Founder, discuss the evolution…Learn more >
The Word On Us is Getting Out
Some referrers are being rewarded with an incentive they can’t take to the bank: good karma.
Time Warner Cable discusses traditional referral programs and social media work together to increase customer engagement.
Google products are the most popular choices among about 150 “unicorn” startups
The most successful referral programs actually design for consumer psychology in a way that truly unleashes the power of referral.
During a panel at the 2016 Content2Conversion and Demand Gen Summit conference, moderated by Chris Golec, CEO of Demandbase, Atmel’s Sander Arts and Extole’s Jen Gray discussed their journeys with ABM.
First impressions are everything, and it’s especially true when it comes to user onboarding. That’s why it’s so crucial to obsessively perfect your onboarding flow
The company believes that by ensuring both sides of customer advocacy-derived transactions are rewarded, it is the customers who will see the benefits, rather than the advertisers.
As a whole millennials represent $200 billion in spending power.
Ecommerce merchants are engaged a constant battle for the attention of fickle consumers. It is now generally accepted that Americans spend about 25 percent of their online time, across devices, on social channels.
The very rare outlier companies like PayPal and Dropbox have hogged the headlines by driving insane, viral growth with their customer referral programs. If you’re benchmarking your referral program against theirs to gauge how you’re doing, it’s easy to get discouraged.
Extole announces the three finalists for the first annual Advocacy and Customer Experience Award, to Honor the best referral marketing program of the year.
Extole announced the launch of its official partner program with ten industry-leading marketing technology providers: Adobe, Branch Metrics, Bounce Exchange, Demandware, Ensighten, Marketo, Optimizely, Tealium, Vibes and Yozio.
Total Retail discusses why Hanna Andersson’s Extole-powered referral program has been able to drive such strong customer acquisition and revenue.
Referred customers are better customers — they’re worth more, they’re more loyal, and they refer more new customers. Chris Duskin talks to Loyalty360 about how referred customers lead to brand loyalty.
John Egan notes rising spending in social media marketing. Using data from Gigaom and Extole’s “Workhorses and dark horses: digital tactics for customer acquisition” report, he examines whether that’s a good thing.
Today referral marketer Extole announced it has landed $14 million in a Series C round led by Scale Venture Partners.
Extole’s new survey of retail digital marketers reveals that email, referral marketing, and SEO are the most effective acquisition channels. Spending is up on email, social, and mobile, while display, content, and paid search have see significant spending declines. Ayaz Nanji discusses the survey’s surprises about channel effectiveness, budgets, and more.
In Fortune magazine, Jennifer Alsever writes about how companies like Nomad are turning customers into advocates on social media using referral marketing.
What you need to know about Refer-a-friend campaigns
Loyalty + Referrals = A Positive Connection Extole’s survey of over 300 retail marketers uncovered a hidden connection: retailers who…Read >
A survey of referrals and other top retail channels. Retailers’ digital marketing budgets are increasing. What are they spending them…Read >
Digital Tactics for Customer Acquisition. Gigaom Research surveyed 300 U.S. digital marketers to learn what tactics they use for brand…Read >
Changing the Rules of the Game. The world is full of small players who are challenging their industries with new,…Read >