Guides (5)
Turn the Page On Your Referral Program
2022 Referral Marketing Best Practices Guide
Turn your most high-value customers into your most valuable ambassadors. Your current customers can be a powerful customer acquisition engine…
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Forrester Total Economic Impact™ Study of Extole
This powerful study is based on the real-world experience of four Extole customers all of whom switched to Extole’s customer growth platform.
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Buyer’s Guide for Referral Marketing Platforms
Build a smart framework for evaluating referral platforms. Whether you’re building or upgrading your referral program, it can be daunting.…
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How Leading Financial Services Marketers Design Refer-a-Friend
Learn From Financial Services Leaders to Design Your Referral Program This ePaper offers insights on how to design and manage…
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Financial Services Buyer’s Guide for Referral Marketing Platforms
Build a smart framework for evaluating referral platforms. Whether you’re building or upgrading your referral program, it can be daunting.…
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What you need to know about Refer-a-friend campaigns
Internet Retailer Report: Getting Personal
Retailers’ digital marketing spending keeps rising. Retailers’ digital marketing budgets are soaring. Get your advocates talking with referrals. Internet Retailer’s…
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Encyclopedia of Referral Marketing
Referrals from A-to-Z. Master refer-a-friend programs with the definitive source for concepts, terms, acronyms, and use cases. The Extole Encyclopedia…
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Report: Retailers Who Care About Loyalty Choose Referral Marketing
Loyalty + Referrals = A Positive Connection Extole’s survey of over 300 retail marketers uncovered a hidden connection: retailers who…
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Retail Survey: How Referrals and Other Top Channels Drive Retail Revenue
A survey of referrals and other top retail channels. Retailers’ digital marketing budgets are increasing. What are they spending them…
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Gigaom Research Report – Workhorses and Dark Horses: Digital Tactics for Customer Acquisition
Digital Tactics for Customer Acquisition. Gigaom Research surveyed 300 U.S. digital marketers to learn what tactics they use for brand…
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Fact vs. Fiction: 5 Referral Marketing Myths
5 common referral myths. Referrals are the acquisition marketing channel for the next decade. They attract new customers to brands…
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How Challenger Brands Use Referral Marketing to Fuel Their Growth
Changing the Rules of the Game. The world is full of small players who are challenging their industries with new,…
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Why We Share: How to Tap into the Consumer Psyche
The 5 Core Motivations for Sharing. While the act of sharing is not new, the rise of social media has…
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