Shopify
Run Extole in your Shopify storefront and checkout, with rewards paid as Shopify discounts.
Resources
About Shopify
Shopify is the leading global commerce company, offering trusted tools to scale, market, and run the world’s most innovative brands. Shopify makes commerce better for everyone with a platform and services that are engineered for speed, customization, reliability, and security, while delivering a better shopping experience for consumers online, in store and everywhere in between. Shopify powers millions of businesses in more than 175 countries, including Mattel, Gymshark, and SKIMS.
Shopify and Extole
Launch customer acquisition and retention campaigns in minutes on Shopify and Shopify Plus. With the Extole and Shopify integration, you can place targeted calls to action across your storefront and checkout, track customer activity in real time, and reward customers automatically with one-time-use Shopify Discounts.
Our platform is trusted by leading Shopify brands building personalized referral programs across every channel.
Multi-store and localized
Extole supports Shopify enterprise stores operating across regions, borders, and brand portfolios.
Crafted for Plus, Hydrogen, and Enterprise
Extole installs easily from the Shopify App Store. Marketing teams can launch independently, or engineering teams can extend with custom builds.
Customize with developer-ready infrastructure
With Extole’s extensible Shopify integration, we provide the developer-friendly tools your engineering team needs to create customized experiences in fewer engineering cycles.
Bankable rewards that keep shoppers engaged
Let customers accumulate value over time across actions like referrals, reviews, and repeat purchases, then redeem on their own terms.
Launch referral, advocacy, loyalty, and incentive programs from a single platform, all integrated with Shopify Plus.
Refer-a-Friend Programs
Turn more customers into advocates with referral experiences that track accurately and apply rewards seamlessly at checkout.
Drop-a-Hint Programs
Let shoppers share specific products and gift ideas with friends and family, expanding reach with higher conversion rates.
Reward for Action Programs
Incentivize behaviors beyond purchases: account creation, email/SMS opt-in, social shares, engagement, repeat purchases.
Welcome Offer Programs
Deliver targeted first-purchase incentives based on acquisition source or campaign, automatically applied at checkout.
Ollie's Shopify Referrals: 2.3x the Industry
Ollie used Extole’s Shopify integration to replace a manual, hard-to-scale referral program with one that runs itself and outperforms competitors.
- In-app CTAs: Adding Extole-powered prompts to their mobile app became the program’s top share drivers.
Frequently Asked Questions
How do I add a referral program to my Shopify store?
Install the Extole app from the Shopify App Store, connect your Extole account using your branded program domain and access token, and place CTAs using Shopify’s Theme Editor. Then, use Extole’s Checkout Extension and Shopify webhooks to automatically promote and track referrals on your Shopify Plus checkout pages.
Do I need a developer to set up a Shopify referral program?
No. Extole’s Shopify Plus app lets marketing teams configure CTAs, checkout extensions, and rewards directly in Shopify’s admin—no code required. For custom implementations, Extole also offers REST APIs, a JavaScript SDK, and mobile SDKs; however, you will likely need a developer for these.
Can I add a referral program to my Shopify checkout?
Yes. Extole’s Checkout Extension places referral prompts on Thank You and Order Status pages.
Does Extole work with multiple Shopify stores?
Yes. A single Extole account supports multiple Shopify storefronts. You can create separate programs, reward suppliers, and checkout extensions for each store—for example, managing US and UK storefronts with distinct campaigns, currencies, and localized rewards.
How does Extole handle referral tracking and attribution on Shopify?
Extole’s conversion pixel installs automatically with the app—no manual implementation. The platform tracks key events and conversions and supports webhook notifications for Order Created, Fulfilled, and Canceled events. It works alongside existing tracking setups and is compatible with cookie consent platforms like OneTrust.
Request a demo
See the Extole and Shopify integration in action
We'll walk you through how Extole connects to Shopify, and how teams use the integration to run offer campaigns.
Thanks. Your demo request is in.
A specialist will review your goals and reach out with times that work.
- We review your requestWe match you with a specialist who knows your category.
- We tailor the demoExamples, programs, and numbers chosen for your team.
- We meetA working session on your programs, pricing, and launch plan.
Until we meet, you might enjoy our playbook.
2026 Referral Marketing Playbook10 proven referral marketing plays, with the reward logic, targeting, and placement behind each.Get the playbook →More partners
Commerce
BigCommerce
Add Extole calls to action across your BigCommerce store, and reward with store discounts.
Commerce
Commerce Cloud
Add Extole calls to action and rewards across your Commerce Cloud store with one cartridge.
Rewards and Payments
Stripe
Reward customers in Stripe with a balance credit or promotion code, triggered by Stripe events.