
How to Start a Brand Ambassador Program
Today, marketing teams have to be thrifty. They have to find creative ways to “do more with less”— in other words, to get the most

Today, marketing teams have to be thrifty. They have to find creative ways to “do more with less”— in other words, to get the most

Brand advocates are an integral part of any brand today. They recommend your products by word-of-mouth to their friends, family, and even strangers on social

A robust referral program strategy is pivotal for sustained growth and customer engagement. It taps into the influential force of satisfied customers advocating for your

At Extole, we talk to a lot of companies who want to set up a referral program, but don’t know where to start. Getting your

Word of mouth marketing through referral programs is one of the most cost-effective ways to gain new customers and drive sales. However, many businesses struggle

“Growth” is one of the biggest marketing buzzwords these days, with an endless array of ideas promising to make your brand go viral virtually overnight.

Integrated referral and loyalty programs enhance customer lifetime value In an era where building brand loyalty and reducing customer acquisition costs are paramount, Extole, a

Extole’s CEO Matt Roche and Forrester’s VP Principal Analyst Mary Pilecki share customer-led growth insights and the impact it has on acquisition and retention programs.

Word-of-mouth has always been a powerful way to grow your business, but these days, it’s more critical than ever. Consumers increasingly rely on recommendations from friends and family to make purchas…