Holiday Loyalty: Bridging The Online And Offline Retail Experience
As online and offline retail intertwine, the ability to connect the two channels is becoming increasingly critical. 50% of customers we recently surveyed stated that
As online and offline retail intertwine, the ability to connect the two channels is becoming increasingly critical. 50% of customers we recently surveyed stated that
When marketers think about how to win at eCommerce, the first name that comes to mind is Amazon. 44% of consumers turn to Amazon first when
In any futuristic or sci-fi show, people can do anything by just giving an order aloud. Some magical computer picks up the command and takes
Just when you thought you figured out social media, everything changed again. Consumers—especially millennials—are showing a clear preference for private messaging as opposed to mass
Data is the key to refining any marketing channel. Referral is no different. Stats for which advocates refer the most, how long it takes them
In this age of constant connectedness, we’ve all seen people buried in their phones texting or composing that next Tweet. It almost seems like people
Some brands treat their referral program like a Wild West bounty—as if they can just put up a sign reading, “Wanted: New Customers,” offer a
Successful companies are already using NPS to sniff out the customers most likely to refer friends. Here’s how they’re doing it, and how you can go a step further and use NPS data to make your referral program more effective.
Neither celebrities nor influencers can foster personal connections with your brand like a friend or family member. That’s why a referral is the pinnacle of personalized, genuine marketing.