
Calibrating Referral Programs During the Covid-19 Crisis
We are all trying to understand the impact of the Covid-19 crisis on our businesses and on the consumers who power them. You’ve likely been

We are all trying to understand the impact of the Covid-19 crisis on our businesses and on the consumers who power them. You’ve likely been

An ineffective referral program means your customer acquisition efforts take a hit. To pinpoint the reasons why your program isn’t performing, start by asking your customers — instead of assuming you know the answer.

When done the right way, referral programs are a surefire way for your business to get noticed and to grow your customer base. But successful