
Existing Customers Just May Solve Your Influencer Marketing Challenges
Take a closer look at how to design referral emails that get readers to click and take action.

Take a closer look at how to design referral emails that get readers to click and take action.

After deregulation in the 1980’s, the telecommunications sector in the US became highly competitive. At that time MCI, one of the contenders in the long-distance

By now we’re all familiar with the importance of designing for mobile, but with some features it’s just hard to find the sweet spot between

When marketers think about how to win at eCommerce, the first name that comes to mind is Amazon. 44% of consumers turn to Amazon first when

In this age of constant connectedness, we’ve all seen people buried in their phones texting or composing that next Tweet. It almost seems like people

Successful companies are already using NPS to sniff out the customers most likely to refer friends. Here’s how they’re doing it, and how you can go a step further and use NPS data to make your referral program more effective.

In a lot of ways, it seems crazy that Tesla can even compete in the auto market without the billion dollar ad budgets, dealership networks,

Every football fan remembers the over-the-top onslaught of commercials from DraftKings and FanDuel during the 2015 NFL season. With every break in the game, someone

52% of people discover new apps through word-of-mouth. When we see an app that’s sent to us from a friend, we’re far more likely to try it out than one we stumble across on the App Store.