RECENT POSTS
Our latest ideas on advocacy and customer engagement
4 Alternatives to NPS to Help You Better Understand Customer Behaviors
Net Promoter Score (NPS) is a simple catch-all metric to measure customer loyalty that asks a customer to rate how…
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10 Referral Marketing Examples to Inspire Your 2022 Strategy
Referral marketing still reigns supreme as the most trusted form of advertising, with consumers 83% more likely to purchase a…
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How Tinder’s Marketing Strategy Led to 3 Billion Swipes in One Day
Dating has taken a major hit since Covid-19 forced people indoors and physically apart. Over half of 18- to 39-year-olds…
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10 Valentine’s Day Marketing Ideas for Social Media Your Audience will Love
Americans can’t resist buying gifts for their loved ones on Valentine’s Day, spending about $27.4 billion in 2020 alone. When…
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How Bang Energy Drink Influencers Tap into Gen Z to Generate $300 Million in Sales
In 2020, Bang Energy was the fastest-growing energy drink on the market, nearly edging out staples like Red Bull and…
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How Discord Built a Loyal Community That Led to Massive Referrals and Growth
Discord is a free voice chat, voice chat, and text app used primarily by gamers, and more recently, by students…
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What is Brand Advocacy? [+ 5 Strategies to Gain Fierce Brand Advocates]
Brand advocates are an integral part of any brand today. They recommend your products by word-of-mouth to their friends, family,…
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Vertical Neobanks: 10 Challenger Banks With Expert Tailored Rewards
The fintech industry continues to boom, with banking app revenue growing by approximately 88% from 2020 to 2021. But with this…
Read More >5 Powerful Examples of Travel Marketing Content During COVID-19
The travel industry was hit extremely hard by COVID. International tourist travel dropped 65% in the first half of 2020alone.…
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