Essential Referral Emails: Part 2 – The Advocate Thank You Email
This post is the second in a series aimed at describing the emails that power best-of-breed referral programs. In the first article in the series,
This post is the second in a series aimed at describing the emails that power best-of-breed referral programs. In the first article in the series,
Are you still thinking of your brand as a “brick-and-mortar store with an online shop”? Or maybe “an online retailer with some physical locations”? It
When I think email, I think emeh. When I think about email marketing, well, I guess I get a little more excited. I guess. Subject
As a marketing team, you send a lot of emails. Welcome series emails, transactional emails, Thanksgiving specials, 2-for-1 deals for National Twin Day. There’s a
There’s a lot of innovation happening in machine learning and artificial intelligence. In retail and eCommerce, machine learning created a new frontier in product recommendations.
In any futuristic or sci-fi show, people can do anything by just giving an order aloud. Some magical computer picks up the command and takes
Just when you thought you figured out social media, everything changed again. Consumers—especially millennials—are showing a clear preference for private messaging as opposed to mass
Some brands treat their referral program like a Wild West bounty—as if they can just put up a sign reading, “Wanted: New Customers,” offer a
Aeromexico values its frequent-flier rewards program at $1 billion. That means its loyalty program has more cash than many actual financial institutions. But all that