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From the Extole Blog
Glossier marketing: How the beauty brand used word-of-mouth to shake up the industry
Glossier’s marketing is a digital-first word-of-mouth approach to skin care and beauty products. They’ve transformed into one of the most successful D2C beauty brands in the cosmetics industry today.
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8 Ways to Test Your Customer Referral Program to Help Maintain Effectiveness
Once you launch a customer referral program, don’t let it run indefinitely without any changes. Just like you test ads…
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Refer-a-Friend Marketing Emails to Boost eCommerce Revenue
As an e-commerce company, you want to reach as many people as possible and convert them into customers to generate…
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4 Ways to Boost Loyalty Programs with Refer-a-Friend
Four ways to turn your loyalty program into an advocacy machine that refills the top of your funnel.
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A World Without Advertising
“I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but…
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3 Companies With Standout Growth Marketing Strategies
When it comes to growing your brand, traditional marketing methods just don’t cut it anymore. Many of today’s most successful…
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How HelloFresh’s Marketing Strategy Made Them the Top U.S. Meal Kit
What’s the recipe for a successful meal kit company? Start with a shell of product marketing, add in a slew…
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4 Refer-a-Friend Program Tips to Supercharge Your Brand’s Growth
Digital marketing pioneer Ann Handley said it best: “We’re past the age where if you build it, they will come.…
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Epic List of 70+ Best Referral Programs for 2022
Every business should have a referral program. They’re a low-cost, high-reward way to scale your business quickly using your best…
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More On Referral Marketing
Webinar
Refer a friend is about sharing. The most effective sharing happens through email. Knowing what makes the emails that power refer-a-friend…
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Even B2B companies can benefit from referral marketing. Tailor-fit your campaigns to your needs with these 30 referral best practices!
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